Search Journal of Statistics and Management Systems
83 results found
Impact of celebrity endorsement on cause-related marketing and purchase intention of FMCG consumers in Chennai
S. Arul Krishnan, V. P. Rameshkumaar, K. Prakash, D. Sugandaran, B. Balaji
Nov 2023
Awaking deep emotional needs of consumers based on big data and emotional analysis
Sonali Pattnaik, Sweta Leena Hota, Arya Kumar, Anish Raj Hota, Prabha Kiran
Nov 2023
Evaluation and selection of sustainable suppliers using fuzzy topsis method in a dairy product company
Reema Agarwal, Ankur Agrawal, Nitendra Kumar, Samrat Ray, Priyanka Agarwal
Oct 2023
Industry-academia collaboration in higher education institutes: With special emphasis on B-schools
Kritika Dasgupta, Sanjeev Bansal, Swarna Bakshi Saini
Oct 2023
Beyond technical know how: A bibliometric study of future soft skills
Vandana Kumari, Balvinder Shukla, Taranjeet Duggal
Sep 2023
Sustainable and environmental friendly production practices among the Indian apparel designers
Saina Jain, Marshal Sahni, Sandeep Kumar
Sep 2023
Digital solutions and interventions in agriculture value chain and their measurable effectiveness
Aurobind Upadhyaya, J. S. Sodhi, R. C. Goyal
Sep 2023
Optimization of multi-echelon reverse supply chain network using genetic algorithm
Guman Singh, Mohd. Rizwanullah
Sep 2023
Impact of online advertising on consumer buying behavior with special reference to electronics industry in Delhi-NCR
Anjan Kumar, Karuna Gupta, Amit Kumar Arora, Rashmi Tyagi, Sarthak Chaudhary, Samarth Agarwal
Aug 2023
Comparing the performance of eight imputation methods for propensity score matching in missing data problem
Imran Kurt Omurlu, Bugra Varol, Mevlut Ture
Aug 2023
Students’ (Owners) awareness and perceptions towards recent changes in GST policy of India
Rishika Awasthi, Moiz Akhtar, Farhina Sardar Khan
Apr 2023
Evaluating financial distress: With special reference to the Navratna companies of India
Shristi Singh, Anvita Raghuvanshi, Srijan Anant
Mar 2023
