Search Journal of Statistics and Management Systems
16 results found
Sustainable marketing strategies and consumer behavior in India : An empirical research on the green brand perception and purchase intentions between urban and rural consumers
Ajay Gangele, Priyanka Malhotra, Yaduvir Singh
Sep 2026
Prediction of Ionospheric TEC based on EEMD-Prophet-BiLSTM Model
Anjan Kumar Das, Santanu Kalita, Surajit Nath, Bornali Chetia
Aug 2026
Inference for normal data under MAR missingness
Sthitadhi Das
May 2026
Why do consumers choose organic food? A theory of planned behaviour and end chain theory perspective
Ashwini M. Jamuni, Mahadevi S. Halijol
May 2026
Packaging strategies : Outlook on consumer buying behaviour for consumer-packaged goods
Harleen Mahajan, Jignesh Vidani, Anitha Sunil, Meetali Saxena
Nov 2025
Exploring the Buurtzorg model : A paradigm shift in global homecare
Elham Malik, Puneet Kumar Bindlish
Apr 2025
Error function Burr XII distribution : Quantile regression, classical and Bayesian applications
Kingsley Kuwubasamni Ajongba, Suleman Nasiru, Abdul-Aziz Adam Kobilla, Abdul Ghaniyyu Abubakari
Sep 2024
Bernoulli selection processes and power contractions in strategic operations
Constantinos T. Artikis, Panagiotis T. Artikis
Aug 2024
Measurement and validity of Jennifer Aaker’s brand personality scale for Indian apparel brands
Jitender Kumar, Simran Sikka
Nov 2023
Impact of celebrity endorsement on cause-related marketing and purchase intention of FMCG consumers in Chennai
S. Arul Krishnan, V. P. Rameshkumaar, K. Prakash, D. Sugandaran, B. Balaji
Nov 2023
Dimensions of workplace dignity and its influence on intention to quit of hotel employees
Asha Acharya, Amit Datta
Nov 2023
Fabric sustainability : An eco-conscious perspective of Indian consumers
Ruth Felicita, T. Shirmila, Wening Ken Widodasih
Nov 2023
