TARU PUBLICATIONS
Author

Sunil Patel

Department of Management, Unitedworld School of Business, Karnavati University, Gandhinagar, Gujarat, 382422, India

ORCID 0000-0002-4669-7005
Published papers
4
Citations
0
Views
235
Downloads
169

Publications

4 papers
Open Access Research Article·pp. 3445–3454·Vol. 47, Issue 9-BSep 2026

Business utility perception of brand and promotion consultancies toward AI applications : An empirical study

Chiragkumar B. Rathod, Abhipsa Vagadia, Vinitkumar M. Mistri, Sunil Patel, Rohan Patel

Published Online: 30 Sep 2026DOI: 10.47974/JIOS-2441

In this paper: AI is increasingly shaping the branding and promotional landscape for consultancy companies, and this study investigates how it impacts their operations. The study explores the impact of Artificial In...

AbstractReferencesFull Text PDF (220 KB)Views: 59Downloads: 38Citations: 0
Open Access Research Article·pp. 3501–3508·Vol. 47, Issue 9-BSep 2026

Contemporary study on consumer preferences and financial determinants in the purchase of luxury IT products : Evidence from Ahmedabad

Chintan A. Joshi, Sunil Patel

Published Online: 30 Sep 2026DOI: 10.47974/JIOS-2447

In this paper: This study examines consumer preferences and financial considerations in purchasing luxury IT products in Ahmedabad. Questionnaire responses from 60 consumers were analysed using descriptive statistic...

AbstractReferencesFull Text PDF (144 KB)Views: 52Downloads: 33Citations: 0
Open Access Research Article·pp. 3371–3380·Vol. 47, Issue 9-BSep 2026

Role of leadership and employee engagement in successful lean transformation in MSMEs : Evidence from India

Ashish Raiyani, Sunil Patel

Published Online: 30 Sep 2026DOI: 10.47974/JIOS-2434

In this paper: Experience of lean transformation in Indian MSMEs shows that people-related factors matter more than technical ones for long-term improvement. This paper investigates how leadership behavior and emplo...

AbstractReferencesFull Text PDF (967 KB)Views: 53Downloads: 41Citations: 0
Open Access Research Article·pp. 3405–3414·Vol. 47, Issue 9-BSep 2026

Strategic funding decisions and startup success : A multi-method empirical study of venture capital, angel investing, crowdfunding, and incubators in the Indian ecosystem

Chiragkumar B. Rathod, Sunil Patel, Chirag Rasikbhai Patel, Bhagvan M. Karnavat, Bhupinder Kumar

Published Online: 30 Sep 2026DOI: 10.47974/JIOS-2437

In this paper: This study examines how venture capital, angel investment, crowdfunding, and incubators influence revenue growth, market expansion, product-market fit, and startup survival in India’s rapidly evolving...

AbstractReferencesFull Text PDF (238 KB)Views: 71Downloads: 57Citations: 0