TARU PUBLICATIONS
Author

Suman Vij

School of Management and Commerce Studies Shri Guru Ram Rai University, Dehradun, Uttrakhand, India

Published papers
2
Citations
5
Views
382
Downloads
14

Publications

2 papers
Open Access Research Article·pp. 1487–1500·Vol. 44, Issue 8Nov 2023

Factors influencing producers decision to adopt organic food production in Uttarakhand, India : An analysis

Surabhi Saxena, Suman Vij

Published Online: 08 Nov 2023DOI: 10.47974/JIOS-1471

In this paper: Understanding what drives farmers to adopt organic practices is crucial in light of the growing demand for organic goods throughout the world, particularly in areas like Uttarakhand, India. Examining...

AbstractReferencesFull Text PDF (174 KB)Views: 163Downloads: 8Citations: 0
Open Access Research Article·pp. 1515–1528·Vol. 44, Issue 8Nov 2023

Using theory of planned behavior (TPB) examining consumer intention and behavior towards organic food consumption in Uttarakhand, India

Surabhi Saxena, Suman Vij

Published Online: 08 Nov 2023DOI: 10.47974/JIOS-1470

In this paper: This article use the TPM model to examine consumer intentions and behaviors related to the consumption of organic food in Uttarakhand, India. The study aimed to ascertain the primary determinants that...

AbstractReferencesFull Text PDF (1.7 MB)Views: 219Downloads: 6Citations: 5