Open Access
Research Article·pp. 597–606·Vol. 44, Issue 3Apr 2023
Digital marketing in India: Navigating the future with effective strategies and performance metrics
Priyanka Panday
Published Online: 01 Apr 2023DOI: 10.47974/JIOS-1418
In this paper: The research methodology employed in the study was the hybrid approach consisting of exploratory and descriptive research as a primary method of research. Primary and secondary research was conducted...
