Open Access
Research Article·pp. 1151–1165·Vol. 28, Issue 6Sep 2025
Deployment of ecologically responsible technology by the Zepto enterprise in Bangalore, India : An analysis using the UTAUT model
Kiran Kumar Thoti, Gururaj B. Urs, G. Padmavathy, P. R. Kumuda, M. Girish Babu, V. Ramakrishnan
Published Online: 13 Aug 2025DOI: 10.47974/JSMS-1473
In this paper: The purpose of this research is to find out whether Zepto’s quickest delivery service is more popular with customers than the standard one. A survey was administered to a subset of Zepto customers as...
