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Author

Sarolta Zsófia Sárics

Doctoral School of Business Administration  Faculty of Economics  University of Pécs , Rákóczi street 80, Pécs, H-7622, Hungary

Published papers
1
Citations
0
Views
63
Downloads
5

Publications

1 paper
Open Access Research Article·pp. 2661–2673·Vol. 46, Issue 8Nov 2025

The power of marketing : From addiction promotion to social change

Patrik Csapi, Sarolta Zsófia Sárics

Published Online: 01 Nov 2025DOI: 10.47974/JIOS-2088

In this paper: This study examines how marketing activities can promote and mitigate addictive behaviours, focusing on the socio-economic consequences and the role of non-profit organisations specialised in addictio...

AbstractReferencesFull Text PDF (629 KB)Views: 63Downloads: 5Citations: 0