Open Access
Research Article·pp. 223–232·Vol. 46, Issue 1Jan 2025
Benchmarking VADER and TextBlob for sentiment analysis : An evaluation across diverse textual domains in retail product reviews
Vijay Kumar, Nitu Sehrawat, Anu Yadav, Rachna Narula, Dishant Kapoor, Anil Kumar, Devansh Tyagi, Ruchi Sharma
Published Online: 19 Feb 2025DOI: 10.47974/JIOS-1866
In this paper: Sentiment analysis holds the potential to become an essential tool for businesses to understand how consumers feel about their products and services on digital platforms. For this study, we focused on...
