TARU PUBLICATIONS
Author

Kavitha R. Gowda

Alliance School of Business, Alliance University, Bengaluru, Karnataka, India

Published papers
2
Citations
4
Views
662
Downloads
145

Publications

2 papers
Open Access Research Article·pp. 1695–1714·Vol. 44, Issue 8Nov 2023

Brand awareness and its influence on repeat customers in the airline industry

Kavitha R. Gowda, Sharavan Bopanna, Monika Arora, Rashmi Gujrati, Hayri Uygun

Published Online: 13 Jan 2024DOI: 10.47974/JIOS-1486

In this paper: India’s aviation industry is seeing growth, and the country is host to several domestic airline firms.In India, the domestic aviation industry is predominantly composed of private airlines, accounting...

AbstractReferencesFull Text PDF (1.4 MB)Views: 272Downloads: 69Citations: 0
Open Access Research Article·pp. 1665–1684·Vol. 44, Issue 8Nov 2023

A study on impact of service quality on customer satisfaction with low-cost carriers in India

Kavitha R. Gowda, Athul Kumar A., V. R. Srinidhi, Rashmi Gujrati, Hayri Uygun, Uma Gulati 

Published Online: 13 Jan 2024DOI: 10.47974/JIOS-1483

In this paper: Civil Aviation Industry is one of the fastest-growing industries in India. Passengers are most concerned about their choice of airlines for their travel purposes. This research paper mainly focuses on...

AbstractReferencesFull Text PDF (776 KB)Views: 390Downloads: 76Citations: 4