Author

Jitender Kumar

Department of Electronics and Communication Engineering, Bharati Vidyapeeth’s College of Engineering, Paschim Vihar, Delhi, 110063, India

ORCID 0000-0002-0017-6466

Published papers: 2
Citations: 1
Views: 576
Downloads: 179

Publications

2 papers

Open Access Research Article·pp. 179–185·Vol. 46, Issue 1Jan 2025

Overcoming the implementation and technical challenges in visible light communication for practical deployment

Monica Bhutani, Jatin Gaur, Bhawanand Jha, Jitender Kumar, Yonis Gulzar, Avinash

Published Online: 19 Feb 2025DOI: 10.47974/JIOS-1862

In this paper: VLC is a short-range wireless data transmission technology with high transfer rates and security. However, it faces challenges such as restricted signal transmission due to its line-of-sight principle...

Abstract References Full Text PDF (227 KB)Views: 177Downloads: 90Citations: 0

Open Access Research Article·pp. 1833–1842·Vol. 26, Issue 7Oct 2023

Measurement and validity of Jennifer Aaker’s brand personality scale for Indian apparel brands

Jitender Kumar, Simran Sikka

Published Online: 27 Nov 2023DOI: 10.47974/JSMS-1150

In this paper: In modern business, the rivalry has shifted from price to non-price, necessitating the use of not just the market, but also marketing tactics. Consumers are frequently connected to a product or a bran...

Abstract References Full Text PDF (681 KB)Views: 399Downloads: 89Citations: 1