TARU PUBLICATIONS
Author

Garima Vijh

Department of Management, G. L. Bajaj Institute of Technology and Management, Greater Noida, Uttar Pradesh, 201306, India

Published papers
2
Citations
3
Views
1,209
Downloads
224

Publications

2 papers
Open Access Research Article·pp. 879–892·Vol. 46, Issue 3Apr 2025

Unveiling the dynamic duo : How AI acts as the moderator between human intelligence and consumer buying behavior in automobile industry

Ameet Sao, Cemalettin Hatipoglu, Divya Pathak, Garima Vijh, Rashmi Gujrati, Binaya Patnaik

Published Online: 05 Apr 2025DOI: 10.47974/JIOS-1953

In this paper: The automobile industry stands at the forefront of technological innovation, where advancements in artificial intelligence (AI) have revolutionized the way consumers navigate the purchasing process. T...

AbstractReferencesFull Text PDF (722 KB)Views: 443Downloads: 92Citations: 3
Open Access Research Article·pp. 1563–1576·Vol. 44, Issue 8Nov 2023

The impact of technological innovation on employee performance in Indian IT industry : An empirical study in NCR

Nitesh Rohilla, Garima Vijh, Indranil Ganguly, Sarika Kapoor Nayyar, Srishti Bathla

Published Online: 13 Jan 2024DOI: 10.47974/JIOS-1476

In this paper: The influence of technological innovation on employee performance, especially in India’s National Capital Region (NCR), has not been extensively studied. The objective of this study was to investigate...

AbstractReferencesFull Text PDF (475 KB)Views: 766Downloads: 132Citations: 0