Intelligent Autonomous Agents (IAAs) is basic to the endurance and improvement of the firm, making new items as a wellspring of supportable upper hand. Based on Information-based hypothesis, this paper centers around the four measurements that are obtaining, processing, change double-dealing and investigated the connection between absorptive limit and item advancement execution from the possible absorptive limit and acknowledged absorptive limit. This paper is useful to clarify the irregularity between absorptive limit and item advancement execution in surviving exploration, and further uncover the system between absorptive limit and new item development execution, enhance, extend the absorptive limit hypothesis and item advancement hypothesis by joining the two speculations. This paper can assist firms with explaining the connection between potential absorptive limit acknowledged absorptive limit and development execution, and give reference to firm dynamic, and can likewise give direction viably to firms to dispense assets.